40 Brilliant-but-Easy Ways to Build Your Email List

Email marketing is a high-impact, low-cost way of delivering your marketing message to current customers and prospects — if, that is, you have a great email list.

If your email list is short, scant on information, full or errors and redundancies, or just not on-track with your targeting, that poor-quality data can be worse than having no data at all! Without a good email list, all your other digital marketing efforts are little more than wheel spinning.

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Limits on Role-based Addresses

role-based-addresses

Role-based addresses are typically company addresses defined by a job rather than a person, and are often managed by several people or eventually fall into disuse. Some of these types of addresses are associated with high bounce rates and spam complaints, so Sendizo blocks them from your import. Role-based email addresses also cannot be used to sign up for a Sendizo account.

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13 Tools That Will Help You Improve Conversion Rates

13 Tools That Will Help You Proofread Your Copy and Improve Conversion Rates

Like any business owner, you want to improve your conversion rates. After all, the point of being online is to make your business more visible and bring the customers in. When there’s so much competition around though, how do you do it? The answer lies in the quality of your copy. When you show you care about what you’re putting out there, you show customers that you care about the details. Here’s thirteen tools you can use to improve your work and proofread your copy.

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5 Best Practices for Email Marketing List Management

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Properly managing and maintaining your contact lists is a critical yet often overlooked component of effective email marketing. Once you’ve grown an organic list of quality contacts, you’ll want to manage it to ensure the integrity of the list moving forward.

List maintenance has become a necessary best practice for email marketing success. Hard bounces, soft bounces, and unengaged subscribers can have a negative impact on email deliverability, not to mention they also negatively affect your email marketing KPIs. So here are five best practices for managing and maintaining your email marketing lists.

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Five Reasons Why Your Email Gets Blocked

The question that I typically get asked the most often is, “What are the main reasons that my email gets blocked?” More often than not, the question cannot be answered easily and takes some investigation to uncover the reason or reasons why emails get blocked. Unfortunately, the marketing automation provider or email service provider may not be able to pinpoint the reason either, but reviewing bounce logs will typically help. I have come up with a list of the top five reasons why an email would typically get blocked or blacklisted below:

 

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